Dear [firstname,fallback=Valued Customer],

Welcome to our April Email Newsletter - with a brand new design which we hope you will enjoy!

We do appreciate your comments and feedback, so pop in to the shop and let us know what you think - and help us celebrate our 21st Birthday year!

21st Birthday Year Specials

In celebration of our 21st birthday, we will be offering birthday treats every month for the rest of our 21st year.

As a special VIP Email Subscriber, we will be sending you a monthly email newsletter, with each featuring a unique and special offer or promotion - as shown at right.

To take advantage of the VIP Email Birthday Treat, you'll need to print off your copy of this email and bring it in to the store to receive our monthly birthday specials.

Our Birthday Treats and promotions will change from month to month, so do watch our for the monthly email newsletter from us!

How to Make & Decorate Cupcakes

April is the month for kitchenware at So Swish, with two in-store KitchenAid promotions scheduled for

• Friday 23 April
• Friday 30 April

Our demonstrator Vicki will be available from 1pm to 4pm on each of these dates and will be demonstrating how to make and decorate cupcakes using the KitchenAid stand mixer and Wilton products.

Vicki will be using a variety of techniques and methods to inspire and interest anyone slightly interested in cupcake making, or eating even!

She is a whiz with KitchenAid products and will be able to answer any queries you may have about any of the great KitchenAid machines.

The cupcake demonstration lasts for 45 minutes and will be repeated throughout the demonstration session.

KitchenAid Month at So Swish

We carry a full range of KitchenAid products and have catalogues available for you to take home and browse through. Why not plan an early Mother's Day present to yourself, or drop some hints for the family!

The KitchenAid products come in a range of bright colours - such as the fabulous green apple shown above - and we can access any of these colours with only a few days notice. Just let us know your preference.

If you have any queries about the KitchenAid range you can visit their Australian website here to subscribe to recipe ideas and to discover more about each of the wonderful products available.

I hope to see you at the shop for some delicious cupcakes!

10% Off KitchenAid Machines

During April, take advantage of a special 10% discount from the entire range of KitchenAid machines, including:

• Stand Mixers
• Toasters
• Coffee Machines
• Food Processors
• Blenders
• and more!

This is a special offer available throughout April - don't miss this chance to purchase that special item you've been waiting for.

From The Heart

From The Heart: Recipies & Stories is a great little recipe book that has been put together by women from different cultural backgrounds in West Heidelberg.

The recipe book was developed as part of a project at Olympic Adult Education to provide an opportunity for local women to share their recipes and cook together, in their recently opened Community Kitchen.

Proceeds from sales of this book will be returned to the "kitchen fund" to help provide similar opportunities. The recipe book is available now at So Swish for just $15.

This is a a great gift idea for Mother's Day - a gift that gives back to our community!

Until Next Month

We hope you have enjoyed the April So Swish VIP Email Newsletter and that you can take advantage of some of the great offers we have for you this month.

We look forward to celebrating our 21st Birthday Year with you throughout 2010.

See you in the shop!